Whitman County Gazette - Serving Whitman County since 1877

By Jana Mathia
Gazette Editor 

Answering the coffee guys' question

 


Many people have asked-whether directly or secondhand-about the page count at the Gazette since the virus hit.

It all boils down to business practices, the bottom line and trying to keep our heads above water during what the economists have officially deemed a recession.

In newspapers there is ad hole and news hole. For the majority of newspapers, the size of the news hole--the space we get to fill with stories, features, records, etc.-is determined by the ad hole-how much space is taken up by paid advertising. Before, the Gazette was very free with its news hole, sometimes disregarding...



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